Business Analytics
Acquire the skills and knowledge required to become a successful manager in today鈥檚 competitive environment. Our courses emphasize analysis and policy formulation and prepare students to pursue careers in a vast array of fields, from finance and healthcare to technology, government, and the nonprofit world.
The department includes three disciplines:
Business Analytics
Uses business data to guide the decision-making and competitive capabilities in enterprises, examining what has happened, predicting what will happen, and exploring what should happen.
Information Systems
A highly analytical and data-driven discipline that studies how to strategically employ technology in organizations to improve business processes, productivity, and competitive advantage.
Operations Management
A multi-dimensional, highly integrative business area that uses both quantitative analytical skills and cognitive problem solving to examine how organizations execute their missions and goals.
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At a Glance
Undergraduate Programs
Business Analytics Concentration
Business Analytics draws upon a portfolio of methods and tools including statistics, forecasting, experimental design, data mining, and modeling to turn data into information and insights.
Curriculum
4 courses
Note: The following requirements listed are for students in the graduating class of 2027 and later. Students in graduating years 2026 and earlier should for their requirements.
*Please note that BZAN3350 is only offered in the Fall semesters.听
2
Required Course
听
| Course # | Course Name |
|---|---|
| BZAN3307 | Machine Learning & AI |
| BZAN3385 | Applied Statistical Modeling |
2
Courses from this list
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| Course # | Course Name |
|---|---|
| ACCT3440 | AI Applications in Business: Insights from Corporate Data |
| BZAN3310 | Sports Analytics |
| BZAN6604 | Management Science |
| BZAN6612 | Forecasting for Business Analytics |
| BZAN/ISYS3350 | Data Management for Analytics and Applications* |
| BZAN/ISYS6641 | Cybersecurity Strategy and Management |
| BZAN3445 | Data Visualization |
| BZAN/ISYS6655 | Introduction to Blockchain and its Business Applications |
| MFIN2270 | Data Analytics in Finance |
| MFIN2260 | Active Portfolio Management |
| MFIN6650 | FinTech and Cryptocurrencies |
| MKTG2153 | Customer Research and Marketing Decisions |
Business analytics is a collection of tools and techniques used to turn data into insights for business decision making.
听regularly features applications of analytics. The 蝌蚪直播 Library has a subscription, so you can access it through their听听(search for 鈥渁nalytics journal鈥�).
The most important skill to have is an aptitude for problem solving, but it is also helpful to have a familiarity with:
- Programming (Python is the most commonly used general-purpose language鈥攁nd it's free.)
- Statistical software (R is the most widely-used statistical software. It鈥檚 free, and the interface R Studio, also free, can make getting started a little easier.)
- Visualization software (Both Python and R have great visualization capabilities; Tableau is a standalone product that you can get a free student license for, and you鈥檒l find that you can teach yourself a lot.)
- Getting data from databases.
Analytics has a wide range of applications. The tools you learn in the Business Analytics co-concentration apply not only to traditional business problems but to any issue of interest where data is collected. Below are a few examples.
Social impact
Marketing
- 听This one has lots of jargon and is a dense read, but also has lots of details about applications.
Healthcare
Investment Banking
Accounting
- 听(2015). Page 5 of this link has examples of how analytics is used in accounting.
There are lots of competitions and hackathons for students to practice their analytics skills, and experience with these can help to build students' resumes.
- 听has a revolving menu of competitions.
Found a good resource that should be listed here?听听Email Stephanie Jernigan.
Information Systems Concentration
Our Information Systems Concentration provides undergraduate students with the knowledge and skills required to plan, develop, and deploy technology-based business solutions鈥攂oth within organizations and society at large.
Curriculum
4 courses
Note: The following requirements listed are for students in the graduating class of 2026 and later. Students in graduating years 2025 and earlier should for their requirements.
*Please note that BZAN3350 is only offered in the Fall semesters.听
听
2
Required Courses
听
| Course # | Course Name |
|---|---|
| BZAN/ISYS3350 | Data Management for Analytics and Applications* |
| BZAN/ISYS4258 | Systems Analysis and Design |
2
Courses from this list
听
| Course # | Course Name |
|---|---|
| BZAN3307 | Machine Learning & AI |
| BZAN2165 | Intro to Programming using Swift for iOS App Development |
| BZAN2175 | Physical Computing - Interactive Art, Robotics, and Tech for Good |
| BZAN/ISYS6641 | Cybersecurity Strategy and Management |
| BZAN3445 | Data Visualization |
| BZAN/ISYS6655 | Introduction to Blockchain and its Business Applications |
| MFIN6650 | FinTech and Cryptocurrencies |
| MGMT3315 | Managing Digital Innovation |
听
Operations Management
With a focus on analysis and decision-making, the Operations Management Concentration is explicitly designed to deliver the skills and knowledge required to successfully manage people, processes, and systems in today's competitive environment.听
Curriculum
4 courses
Note: The following requirements listed are for students in the graduating class of 2027 and later. Students in graduating years 2026 and earlier should for their requirements.
2
Required Courses
听
| Course # | Course Name |
|---|---|
| BZAN3375 | Operations Strategy and Consulting |
| BZAN6604 | Management Science |
2
Courses from this list
听
| Course # | Course Name |
|---|---|
| BZAN2255 | Managing Projects |
| BZAN3307 | Machine Learning & AI |
| BZAN3385 | Applied Statistical Modeling |
| BZAN6612 | Forecasting for Business Analytics |
| BZAN6632 | Supply Chain Management |
Full-Time Faculty
Our faculty are dedicated teachers and researchers who utilize innovative approaches in addition to the traditional blend of case studies, lectures, and texts.
Our Students
Careers
The demand for managers with these skills is strong and continues to increase as firms recognize that they compete not only with new products, good marketing, and skillful finance, but by leveraging a high degree of competence in managing their data, operations, and business intelligence.
Sample List of Employers
Bank of America
Barclays
BNY Mellon
Boston Consulting Group
Cambridge Associates
Citi
Converse
Dell Technologies
Deloitte
E&J Gallo Winery
Ernst and Young
Goldman Sachs
IBM
JPMorgan Chase
KPMG
Liberty Mutual
Mastercard
New York Jets
Study Abroad
Immerse yourself in a different culture, discover aspects of your discipline and yourself, gain new perspective, and cultivate important contacts.听